Blog

Welcome

This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
loading facebook page

SEARCH RESULTS FOR: new features

Competition isn't the problem, obscurity is. For years now I've watched frustrated at how little most photographic associations do to promote the idea and importance of wedding photography. More often than not these organisations - run by hardworking volunteers who do great things to educate their members and promote standards - can do little to convince couples that they need a professional photographer. But I'm not going to be frustrated by this any more :) We're doing more to promote our customers I said two months ago that I believe in professional photography, and although we obviously aren't To View More >>

This entry was posted in , by Admin | Leave a Comment

Right up there with the 3% rule as a Queensberry mantra is Good Better Best. We don't claim that either of them is original, just that they're common sense. In fact fundamental if you want to build a sustainable longterm career. Good Better Best is a strategy for up-selling – having products and services to tempt your clients across a range of price points. To be blunt, you're offering your customers what they want (something cheap!) while at the same time encouraging them to spend more. Simply put, it does so by offering people three choices… GOOD is your entry level – affordable if you To View More >>

This entry was posted in by Admin | Leave a Comment

Have you seen the movie Hitchcock yet? Even without hobbits, elves and superheroes it's very entertaining. Alfred Hitchcock and his wife Alma were a family business, as many people reading this probably are, and it's interesting to watch the movie through that lens... 1. The movie focuses on the making of Psycho. No one else believed in the project, so they mortgaged their house to make it. Sound familiar? 2. They worked best when they worked together. He was the famous one but Alma was clearly important to his success. 3. They made Psycho come alive in the editing room by arguing about the little To View More >>

This entry was posted in by Admin | Leave a Comment

The Chicago Sun-Times made the news by laying off its entire photography staff last week, leaving 28 people without a job. While we all need to move with the times, the real heart-breaking twist for the photojournalists is that they are to be replaced by reporters who will be taught how to take pictures and videos using iPhones. The story made news around the world, in part perhaps because one of the photographers who lost their jobs was veteran photojournalist - and Pulitzer winner - John H. White, who is featured in this audio: Over the years John White has photographed, among others, Nelson To View More >>

This entry was posted in , by Admin | Leave a Comment

You may have read AlbumExposure's announcement that Photojunction integration with their service is about to end. Sorry to say, that day has come, with the new PJ version just released, which you can download here. We've enjoyed working with the guys at AE, and we surely wish them well, but in the end the cost of integrating and supporting AE, for pretty much no return, is unsustainable. But every Photojunction user has a great alternative, so read on for an offer to get you started... ALBUM PROOFING IN WORKSPACE Album proofing is already Workspace's most popular feature, and no wonder. 1. All To View More >>

This entry was posted in , , by Admin | Leave a Comment